LG OLED77B42LA 77 Smart 4K Ultra HD HDR OLED TV with Amazon Alexa

The OLED display on this LG B4 TV is pretty magical. It uses self-lit pixelsfor perfect blacks and brilliant highlights, so you'll see more details in every scene. And because there's no backlight, there's no annoying halos either. Thea8 AI processoris the brain of the TV. It's hard at work in the background, intelligently boosting the picture and sound of everything you watch. Even older entertainment is given a new lease of life with AI Super Upscaling. Speaking of entertainment, you'll be spoilt for choice. There's something for the whole family onwebOS, LG's smart platform which includes Netflix, Disney and a whole lot more.

Good to know

-Filmmaker Modeturns off any picture processing that can make movies look unnatural, so it's closer to cinema-quality
- Sound flows all around you withDolby Atmos, making you feel like you're at the heart of the action
-Dolby Vision HDRbrings more depth to every scene with incredible contrast and vivid colours
- Get the most out of your next-gen console withsupport for 4K@120 Hzand more gaming tech than you can shake a controller at
-OLED Motionmakes fast paced sports and movies look smooth, so it's easy to keep up with the action
-AI Sound Protransforms 2-channel audio into virtual 9.1.2 surround sound for that movie theatre experience

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